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Asian Tigers Earn Their Stripes

According to the recent update to IMS HEALTH's Pharma Prognosis Asia, 2000-2004 (PPA), the leading pharmaceutical markets of Asia have shrugged off the effects of the 1998 economic crisis and resumed strong growth, with further growth expected in the period 2000-2004.

All of the ten Asian countries studied in PPA are forecast to post positive market growth in the prognosis period, led by Indonesia, Taiwan and Malaysia. Pharmaceutical sales for the ten countries combined are expected to grow from almost $24 billion in 2000 to over $35 billion in 2004, at a compound annual growth rate (CAGR) of 10.7%, at actual prices.

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In China, the region's largest market after Japan (Japan is covered in a separate publication, Pharma Prognosis International, 2000-2004 (PPI)), consumer confidence is growing with China's impending entry into the WTO, and the Chinese authorities have begun to move ahead with reform of both the financing and delivery of China's healthcare system.

Changes to the pharmaceutical price regulations and the distribution system are in the pipeline. Continued price declines are expected between 2000 and 2004, but this will be outweighed by strong volume growth.

The PPA update predicts pharmaceutical sales growth of 10.3% in 2000, with the market expected to grow with a CAGR of 8.4% in 2000-2004 (in US dollar terms), breaking through the $10 billion mark by 2004.

China is expected to remain the largest Asian market after Japan, but several others will post significantly higher growth rates over the next few years, partly due to their currencies appreciating against the dollar. The pharmaceutical markets of Indonesia, Taiwan and Malaysia, in particular, are expected to record growth rates in the high teens in the period 2000-2004.

In Indonesia, despite the political uncertainties, unresolved problems in the banking sector and internal corruption that have severely undermined investor confidence, economic growth is expected to continue into 2001. In 2000, the Indonesian pharmaceutical market was expected to grow by 23.2%, according to PPA, due in part to a continuing element of "bounceback", following the market's decline in 1998.

The market is forecast to grow with a CAGR of 16.8% (in US$ terms) between 2000 and 2004, driven by robust volume and price growth. According to PPA, the Indonesian government appears to be considering reform that could mean, for the first time, health insurance coverage for a proportion of the population.

Foreign investment in Indonesia's healthcare system will be encouraged; at least 10 segments of the sector have already been opened up to overseas investors, including health insurance and the hospital sector. This could eventually stimulate the spread of healthcare insurance and the building of more modern, technologically advanced hospitals.

As expected, the prices of over 9000 drugs were cut in Taiwan in April 2000. Given the financial problems of the National Health Insurance scheme, it looks certain that price reductions will be part of the pharmaceutical scene in Taiwan for the next few years, according to PPA.

However, Taiwan's economic fundamentals are strong, with growth accelerating somewhat faster than anticipated. Strong demand for pharmaceuticals is expected to drive volume growth, which will outweigh the price reductions. Growth of 14.6% in the value of the Taiwanese market was expected in 2000, according to PPA, and between 2000 and 2004 continued strong demand is expected to drive a CAGR of 16.6% (in US$ terms) in Taiwan's pharmaceutical market.

In Malaysia, still a relatively small market, economic expansion during the first half of 2000 was stronger than expected, and a steady GDP growth trajectory is expected through the forecast period. The basis for economic growth is expanding, with domestic demand growing and consumer confidence expected to remain strong.

Growth of 15.3% in the country's pharmaceutical market was expected in 2000, and PPA predicts a CAGR of 15.4% between 2000 and 2004 (in US$ terms), helped by a strengthening of the Malaysian Ringgit against the dollar.


Source: IMS HEALTH Pharma Prognosis Asia, 2000-2004

The figure below illustrates how four markets, namely China, South Korea, India and Taiwan, dominate the Asian pharmaceutical market. These countries accounted for over 80% of the total market covered by PPA in 2000.



Source: IMS HEALTH Pharma Prognosis Asia, 2000-2004

In South Korea, which is Asia's third biggest pharmaceutical market and the second biggest covered by PPA, the government has been preoccupied throughout most of 2000 with the furore over the separation of prescribing and dispensing, which has put it at loggerheads with the medical profession.

Doctors' leaders have been placed in detention as industrial action escalated over the year. According to PPA, the difficulties are expected to put pressure on the healthcare budget and on medicine prices, as doctors have been offered extra concessions to persuade them to accept separation.

However, PPA expects multinational manufacturers to benefit from new guidelines on the pricing of imported new chemical entities (NCEs) which are deemed to offer significant cost and/or efficacy benefits over existing therapies. The South Korean market is predicted to grow at a CAGR of 10.3% between 2000 and 2004 (in US$ terms), with a strengthening Won compensating for relatively slow growth in local currency terms.

In India, price and volume growth are forecast to result in a CAGR in pharmaceutical sales of 8.9% (in US$ terms), between 2000-2004, with double-digit growth in Rupee terms being offset by its weakness against the dollar.
See Also:
USA Leads The Way
Free Market Reforms to Drive Eastern European Markets
Mexico Drives Growth in Latin America
Find a comprehensive and independent guide to the world's leading markets at: Pharma Prognosis
Copyright IMS HEALTH, 22 Jan 2001













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