| This
week a new IMS Health website goes live to the world –
IMS Global Insights – offering news, stories and information
on healthcare markets and how IMS offers solutions to pharma
business issues. Part
of our family of IMS Health websites, IMS Global Insights
offers international pharma companies and businesses across
the chemical, biotech, financial, OTC, media and academic
sectors access to global market insights and information
on how we can help solve their business issues.
Global
Insights for a worldwide audience
Our
visitors to the IMS Global Insights site can expect 4 key
channels of information:
-
Market Insights: Articles written by our Editorial
team across 5 key areas: World Markets, Drugs & Compounds,
Companies, Therapies & Diseases, and Regulatory Issues,
providing data and insight.
-
Business Issues: The global issues IMS help our
customers solve, from portfolio development to pricing
and reimbursement to launch management and health outcomes,
linking to our global Consulting & Service business.
-
Industry sector: The industries we operate in
and assist – pharma, chemical, biotech, generics,
consumer health, financial, public sector and regulatory.
-
Offerings: Product & service information
across IMS applications and Training services. Detailing
our suite of services covering sales information, chemical
and generic data, company & market data, drug data
and patient and disease information.
Each
area is accessible on the drop down menu from every page.
Also on every page you have access to About Us, Contact
Us, Global Website Directory, Search and the Site Map. Across
all articles and information you will see “Right Hand
Modules” on the page linking you to demos and other
“calls to action” and from business issues to
Offerings and Industry Sector and vice versa.
Here
you will also see Business Issues linked to the biographies
of IMS Management Consultants who are critical in this area
for IMS Health, showcasing our “Intelligence applied”.
Other key features of the site include an online training
course booking system that takes bookings and handles the
charging, plus constantly changing homepage adverts linking
to key offers.
Questions?
Call Paul Jenner in the Communications team at IMS Health
on +44 (0)20 7393 5828. |
