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The "Silent Killer" is on the increase

Hypertension, known as the "silent killer" since it shows few, if any, symptoms, is a major risk factor for other cardiovascular diseases such as stroke, heart attacks and congestive heart failure.

Defined as a systolic blood pressure greater than or equal to 140mmHg and a diastolic blood pressure of greater than or equal to 90mmHg, hypertension is the most prevalent of all cardiovascular diseases in the developed world. In fact, some 20-30% of adults in developed countries have high blood pressure.

Hypertension is classed into two types: primary and secondary. Primary hypertension, for which there is no known cause, affects 95% of all hypertensive patients and is also known as essential hypertension.

Secondary hypertension, on the other hand, is a result of other diseases including kidney diseases, Cushing's syndrome, adrenal gland tumours, and Wilm's tumour to name a few, or it may be caused by treatment with medications, including oestrogen-containing contraceptives. Secondary hypertension also complicates 10% of all pregnancies.

Buy reports online from IMS HEALTH:
Global sales of:

- Beta-blockers, Plain (C7A)
- Calcium antagonists, Plain (C8A)
- ACE Inhibitors, Plain (C9A)
- ATIIAs, Plain (C9C)
- Diuretics (C3A)

Analysis & forecasts:
- Cardiovascular diseases

Disease prevalence

Blood pressure increases with age, particularly after 55 years, and is slightly more common in men than women. A survey conducted by the National High Blood Pressure Education Program in the United States, the National Health and Nutrition Examination Survey (NHANES), estimated that some 50 million Americans have high blood pressure.

Hypertension is also more common in people who are overweight and physically inactive and in those who smoke, drink excess alcohol and have a diet high in fat or salt. High blood pressure is also common in diabetics.

As the population ages, the prevalence of hypertension increases. In industrialised societies, high stress jobs, a lack of physical activity and the unlimited availability of fast foods rich in fats and salts, but of little nutritional value, all contribute to the rising prevalence of hypertension seen in recent years.

With the highest intake of salt per capita in the world, the incidence of essential hypertension is highest in Japan, which accounts for 54% of the prescriptions written for hypertension out of the ten countries surveyed.

According to IMS HEALTH's new service Diametrics, the highest number of prescriptions written peaks in the 70-74 years age group, with women accounting for 58% of prescriptions written. In men, the highest number of prescriptions written peaks slightly earlier in the 65-69 years age group, with men accounting for 45% of prescriptions written for this age group.

Hypertension Market Age and Sex Profile

Source Diametrics

Looking at market dynamics, Japan has shown steady double-digit or high single-digit growth in terms of prescriptions written over the last four years. Canada and Spain have also shown double-digit growth rates in prescriptions written during the same period. In contrast, the US has shown just low-to-medium single-digit growth in prescription terms over this period.

While it cannot be cured, essential hypertension can be effectively managed with appropriate treatment. New guidelines on the management of hypertension published by The International Society of Hypertension (ISH) in collaboration with the World Health Organisation (WHO) stipulated that the goal of treatment is to restore blood pressure to normal or optimal levels and to address other risk factors. Lifestyle changes such as reducing weight, stopping smoking, dietary changes, taking more exercise and limiting alcohol consumption can lower blood pressure, but in patients at high risk and with blood pressure remaining high despite these changes, antihypertensive drugs are the treatment of choice.

Older treatments still feature strongly in prescriptions written

According to Diametrics the main classes of medications for hypertension are calcium antagonists, angiotensin-converting enzyme (ACE) inhibitors, beta-blockers, angiotensin II antagonists and thiazide diuretics. The choice of medication is dependent on the individual's characteristics.

Hypertension Market by Therapeutic Category
by Market Value



Hypertension Market by Prescriptions Written

Source Diametrics


In the new IMS HEALTH report, ACE inhibitors, such as AstraZeneca's Zestril (lisinopril) and Merck & Co's Vasotec (enalapril), account for 19% of the prescriptions written for hypertension. The 16-year Glasgow Blood Pressure Clinic Study showed that ACE inhibitors improve survival and reduce all-cause mortality by 25% in hypertensive patients. The side effect of dry cough is the main drawback of this class of compounds.

Prescriptions for calcium antagonists such as Pfizer's Norvasc (amlodipine) and Aventis' Cardizem CD (diltiazem) remain high, accounting for 31% of prescriptions written, although amongst the medical profession they are losing their appeal. In the Glasgow study, calcium antagonists increased mortality by coronary artery disease and vascular disease by 60% and 50% in hypertensive patients.

Diuretics such as hydrochlorothiazide and Aventis' Lasix (furosemide), and beta-blockers such as AstraZeneca's Tenormin (atenolol), each account for 11% of prescriptions for hypertension.

New classes are gaining ground

Angiotensin II antagonists are relatively new to the market, the first products being launched in the mid-1990s, and now account for just over 4% of prescriptions. As therapy for hypertension, they are highly regarded. Unlike the ACE inhibitors, they do not induce a dry cough and as a result are prescribed when ACE inhibitors are not tolerated. Important drugs in this class are losartan, valsartan, irbesartan and candesartan cilexetil.

IMS HEALTH's new Diametrics service provides an analysis of sales and prescription data for a disease together with drug and patent data, giving a comprehensive picture of key diagnoses. Diametrics is available for a number of diseases, including:

  • Congestive Heart Failure
  • Hyperlipidaemia
  • Hypertension
  • Obesity
  • Stroke
See Also:
New therapies for Hypertension in the wings (February 2001)
The 'Boom' of the Baby Boomers
(January 2001)
Obesity: The cost of a cure
(September 2000)
External Links:
High Blood Pressure (AHA)
Norvasc
HBP:Treatment News (Merck & Co)
Copyright IMS HEALTH, 08 Feb 2001













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